This new version (2013) is the expanded treatment, which is even more dedicated to the original idea of abundant application flexibility. When the first version of Vox was released in 2007, it became an instant hit with interface designers, product packagers, sports channels, transport engineers and electronics manufacturers. Basically, a sans serif with applications that range from clean and transparent information relay to sleek and angular branding.
The original brief for Vox was a extensive monoline typeface that can be both precise and friendly, yet contain enough choice of seamlessly interchangeable variants for the user to be able to completely transform the personality of the typeface depending on the application. Vox Round is the softer version of the Vox family.
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